You don't have to go to college to learn a six-figure skill anymore. For that matter, a four-year university won't even teach you the skills you need to become a professional copywriter. And they definitely won't teach you how to monetize them.
There's an easier, better, and cheaper way to learn how to write copy. As a copywriter myself, I've compiled a list of the best online copywriting courses you can use to make $10,000 per month.
The best copywriting course for your specific needs depends on a few things:
There are tons of great ones out there. The following represent courses across various niches. And everything on my list made the cut because it teaches you more than just writing skills.
I'm launching my Twitter copywriting course in early 2024. I can't give too many details just yet, but I can speak to its value.
What sets my course apart from most in the copywriting space is its well-roundedness. I don't just teach you how to write social media posts.
I show you...
When you graduate college, you realize it taught you nothing about the real world. This course is the opposite — I will only teach you about the real world.
Price: TBD
For years, Copyblogger CEO Tim Stoddart has preached the importance of the 'content entrepreneur' — a hybrid between a true professional and someone with business savvy.
Today, that's what every copywriter needs. If all you have is writing skills, you're shooting yourself in the foot.
With Copyblogger Academy, Stodzy and his team have put together an insane offer, including access to $2,000+ worth of foundational lessons:
For freelance copywriters and solopreneurs who use copywriting as a revenue driver, Copyblogger Academy is the most comprehensive course on the market.
Price: $449 per year (set to increase at a time TBD)
RMBC stands for Research, Mechanism, Brief, and Copy. Stefan Georgi's RMBC Method course teaches you everything about sales copy and landing pages from one of the best direct response copywriters in the world.
When you join Georgi and his team, you get:
Stefan Georgi's Copy Accelerator is another fantastic choice if you're a serious marketer. But it's private and costs $35,400 per year (you have to contact sales to find that — I'm saving you the time here). If you're a copywriter building funnels, his RMBC Method course is much more within reach.
Price: $997
If you're not sure about getting into copywriting, you can test the waters with HubSpot Academy. It's not exactly a specialist copywriting course (more of a comprehensive resource), but I recommend it to beginners because it's free and covers the basics. Plus, you can use it to explore other types of marketing.
With HubSpot Academy's free subscription, you'll get:
If you're a beginner, I'd say to stop what you're doing right now and head to HubSpot Academy. Even if you're not interested in copywriting, they have courses for marketing professionals of any level.
And…if I’m being completely honest, you can probably make $10,000/month from using these resources and learning by doing.
Price: Free
There's a lot more to SEO copywriting than just inserting target keywords in your content. That's why I recommend this SEO Copywriting Certification course. It covers the basics of SEO copywriting and pulls it all together with some of the most advanced techniques for maximizing search engine rankings.
In this day and age, you simply cannot run a freelance SEO copywriting business without knowing the basics of technical SEO. This is one of the few SEO writing courses that truly goes above and beyond.
Price: $995
Marie Forleo is a copywriting wizard. She put her heart and soul into The Copy Cure, and it shows.
The big challenge with teaching copywriting is it's abstract. You can teach best practices, but discovering which words sell and why is ultimately an individual journey.
The Copy Cure is the closest thing to hands-on mentoring you'll get without paying for or finding a copywriting mentor.
With The Copy Cure, you receive:
If you haven't quite gotten the hang of copywriting and need a little more guidance, The Copy Cure is well worth the investment.
Price: $1,499 or 10 monthly payments of $169
Newsletters are one of the best ways to make money as a copywriter. And, if you know how to write them, you can sell the service to others as a ghostwriter.
Newsletter Creators is a rock-solid course that teaches you everything about writing for an email list. I especially love that it's tailored to online entrepreneurs and service providers.
With Newsletter Creators, you learn how to:
From start to finish, you'll be hard-pressed to find a better business-oriented email newsletter course.
Price: $297
You might not have a copywriting career specifically. But there's a 100% chance you need it for your own business.
Even if you don't want to make six figures as a copywriter, it's still the most valuable skill you can learn.
Justin Welsh built several income streams as a solopreneur and amassed over 1 million followers across LinkedIn, Twitter, his blog, and his newsletter, The Sunday Solopreneur. His Content OS course covers:
Justin's own copywriting skills have helped him build a large and loyal following. Plus, he's genuinely passionate about helping other solopreneurs grow their businesses through quality.
Price: $150
Some courses cost well into the thousands. On the surface, that seems like a lot of money for online training. But when you consider what you're getting in return, copywriting courses are definitely worth it.
Could you really, though?
There's hidden value in paid information. When you purchase someone's course, you have them in your corner. When you read their free content, you don't have a face.
I had ~$8,000 in my bank account when I spent ~$6,000 on Dan Koe's social media monetization course.
Crazy? Perhaps...
But I was a complete nobody at the time. And all of a sudden, I was chatting with a renowned Twitter veteran on the regular.
Now, I have more than 250K followers on Twitter and run a ghostwriting agency to grow others' accounts. I can tell you with 100% certainty that the online course purchase wasn't just monumental. It was the turning point.
I’m launching my course soon. At the moment, I’m not accepting applications for my Growth Ghost copywriting training cohort. In the meantime, sign up for my newsletter for everything about copywriting and business ownership.
I show you how to build a high-paying creative business without doing work you hate.